EP84 – Richard Herring – How to build an audience through podcasting.

Ask The Industry Podcast Comments

EP84 – Richard Herring – How to build an audience through podcasting.


Total run time: 1 hour 07 mins 55 secs.

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About Richard Herring…

Richard Herring (@Herring1967) is an English stand-up comedian, writer and recognised as a pioneer of comedy podcasting. He daily blogs his life and is known as a massive advocate of free content and building a path for yourself by finding your audience using the internet. 

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  • Why did you start podcasting? [0 mins 0 secs]
  • Did any podcasts influence him to get started? [4 mins]
  • How did podcasting help build his live audience? [6mins]
  • How to create value and why it’s important. [9 mins 30 secs]
  • What mistakes did you make early on?
  • What are the best things that have come out of podcasting?
  • Do you think you would have done as well if you were not as established when you started?
  • What would you do differently if you were starting afresh today?
  • Where there any podcasts you wanted to start that you haven’t got round to?
  • Has it led to a different audience coming to see you? Given how different all your stand up shows are to the pods. [11 mins 20 secs]
  • Did you have a leg up when you started podcasting because of your “fame”? [14 mins]
  • Did you find winning the chortle internet award helpful in building your audience?
  • You make a lot of content, how do you not get burned out and how do you deal with having “downtime” ? [20 mins 30 secs]

Go Faster Stripe and a new show every year…

  • You missed Edinburgh for the first time last year, do you think you’ll go back? [26 mins]
  • Do you still need Edinburgh? [27 mins]
  • If you started again now, would you go up to Edinburgh? [30 mins]
  • The mini pod series for your stand up shows, have they helped bring people in?
  • How do you not get bored of shows? [41 mins 30 secs]

Everything else…

  • What are the best books on comedy, writing, stand up etc you’ve read?
  • Best show you’ve ever seen? [57 mins]
  • What’s the biggest mistake you’ve ever made and how did you get over it? [57 mins]
  • Who do you think is the most underrated person in your industry? [58 mins]
  • What do you think is the biggest problem in the comedy industry and how would you go about solving it? [58 mins]
  • If you could go back to any point in your career, what bit of advice would you give yourself? [1 hour]






Simon Caine is a comedian, author, podcaster, writer and social media manager. He's the host of the Ask The Industry Podcast (iTunes link) , writer of jokes for Twitter and teller of gags on the London comedy scene. He's also the person writing this and it is taking all his willpower not to make a "Simon Says" joke.
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