EP 20 – Joe Lycett – How to get the right agent, promote a show and which comedy competitions are worth entering.

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EP 20 – Joe Lycett – How to get the right agent, promote a show and which comedy competitions are worth entering.

Total run time: 1 hour 48 mins 11 secs.

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About Joe Lycett…

Joe Lycett is a British comedian who gained management and TV exposure very quickly (by most peoples standards).  He got the final of a few awards which led to him being picked up by industry which has led to him getting appearances on TV and radio including Live At The Apollo, 8 Out Of 10 Cats and Never Mind The Buzzcocks. We talked about the pros and cons of comedy awards, having management (and finding the right management) and his thoughts on why reviewing isn’t a noble profession.

He’s currently on tour with That’s The Way Uh Huh Uh Huh, Joe Lycett which you can find tickets for here.

Here are a list of the questions we covered. 

Comedy Competitions 

  • How has competitions helped him / held him back. [19 mins 15 secs]
    • Which competitions helped? Which didn’t? Which did you enjoy? Which didn’t you?
    • newcomer in the Chortle Awards 2010 (two years after starting).
  • First gig at the Manchester Comedy Store [29 mins 13 secs]

Having Management 

  • How to pick an agent. [25 mins 27 secs]
  • How did you get your first agent? [27 mins 55 secs]
    1. What do you want to achieve as a comedian? Any big goals? Fame?
  • Having an agent, did this change how you worked / your mind set towards the industry? /more focused? [1 hour 6 mins 35 mins ]
  1. Daniel Simonsen
  • Were there other agents interested in you? Why did you go with them?

Show Audiences 

  • Repeating jokes [6 mins 25 secs]
  1. Always a pleasure blog
  2. 15 second interviews
  • Is Joe Lycett a character? [8 mins 25 secs]
  • Are you profitable as a comedian? [33 mins 08 secs]
  • Can you make a living as a gigging comedian and nothing else? [43 mins 52 secs]
  • Your show titles are amazing. Do you think they help sell tickets? [1 hour 3 min 10 mins]
  • Do you write the show and then the title or vice versa? Does it matter that the show has nothing to do with the show? [48 mins 16 secs]
  • How much does your creativity impact the marketing plan ? [1 hour 27 mins 33 sec]
    • Where do you think you are career wise?
  • Debut show in 2012… how long did that take to write? Did you have any management at the time? Did you target / aim for the Edinburgh Comedy Award or did they just find you? [1 hour 19 mins 25 secs]
    • Do you read reviews?
  • How did you know you were ready for a tour? [56 mins 13 secs]
  • Would you have decided to do the tour without management suggesting it? [1 hour 07 mins 21 secs]
  1. Analytics.twitter.com
  • Did you use your social media to work out where your audience is to do shows? [56 mins 13 secs]
  • Why he doesn’t read reviews? And why he doesn’t think reviewing is a noble profession [1 hour 08 mins 15 secs]
  • Do you get repeat audiences? [1 hour 27 mins 05 sec]

Being on TV / Radio

  • Does TV / radio really pay loads? [37 mins 01 secs]
  • When you get booked for Live at the Apollo, do they say “we want you to come on and do this set” or do they just have some guidelines of what you can / can’t talk about? [44 mins 05 secs]
  • What it’s like getting “TV gigs” [38 mins 16 secs]
  • Do you have to burn a set once it has been shown on TV? [39 mins 12 secs]
  • When doing panel shows, do you get told ahead of time what you’ll be talking about or who will be on? [1 hour 29 mins 05 sec]
  1. Alex Edelman
  2. 6ft under
  3. Spooks
  4. The Sopranos
  6. Prison Break
  • Favourite show to be on and why? [1 hour 35 mins 45 secs]
  1. Live at the Apollo
  2. Drunk History
  • Show you’ve not yet been on? [1 hour 38 mins 37 secs]
  • Are there any shows you’ve been offered but turned down for any reason? [1 hour 39 mins 43 secs]
  • Fav comedians [1 hour 40 mins 35 sec]
  1. Lou Sanders
  2. Julian Deane
  3. Sara Pascoe
  4. Sarah Kendall
  5. Joe Wilkinson
  6. Russell Brand
  7. Alan Carr
  8. Fiona O’Loughlin
  9. Louis CK
  • What advice would you give a comedian who wants to be a professional? [1 hour 07 mins 01 secs]

Being Bisexual / pansexual

  • Has this ever caused you issues? [41 mins 25 secs]
  • His sexuality and how it has impacted his stand up and audiences. [40 mins 25 secs]
  • Do you just do what you want or do you care a lot about the audience? [42 mins 29 secs]

Social Media

  • Building a social media following / audience. [10 mins 17 secs]
  1. Fern Britton – Twitter
  • The inception of his “always a pleasure” blog [15 mins 11 secs]
  • On going series including “always a pleasure” and “15 second interviews”. Are these for you or for fans or both? [12 mins 37 secs]
    • How are you finding building a mailing list?
  • Which social media platform do you enjoy the most? And which do you find sells the most tickets? [1 hour 22 mins 31 sec]
  • Do you try ideas on twitter? [1 hour 24 mins 23 secs]

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Simon Caine is a comedian, author, podcaster, writer and social media manager. He's the host of the Ask The Industry Podcast (iTunes link) , writer of jokes for Twitter and teller of gags on the London comedy scene. He's also the person writing this and it is taking all his willpower not to make a "Simon Says" joke.
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