EP114 – Jo Caulfield – Advice on smashing the Edinburgh Fringe.

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EP114 – Jo Caulfield – Advice on smashing the Edinburgh Fringe.


Total run time: 1 hour 27 mins 16 secs.

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About this episode…

Jo Caulfield (@Jo_Caulfield) is a comedian, writer and blogger who started her career as the writer for Graham Norton while running her open mic night between waitressing shifts. I got her on to talk about developing a relationship with your audience, what she likes and hates about TV panel shows, her relationship with the Edinburgh Fringe and more.

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Edinburgh Fringe…

  • The value of having social media during Edinburgh. [0 mins]
  • The difference between writing for a club set vs an Edinburgh show. [13 mins]
  • Does TV make a different to your profile? [20 mins]
  • Her thoughts on gendered awards [29 mins]
  • Do you think you’ve ever benefitted or been held back by quotas? [29 mins]
  • How does she deal with Twitter haters / feedback? [22 mins]
  • What awards bring people into your show? [30 mins]
  • Do you want to be more famous? [1 hour]
  • I heard you started by saving up tips to start your own comedy club, had you been to one at this point or helped run a night? [1 hour  20 mins]
  • Why two years? What made you think that was the right amount of time to make it? [1 hour 25 mins]
  • I heard you started writing for Graham Norton, how did that come about and did you ever feel underprepared to write for someone who was much more famous than you? [1 hour 28 mins]

Writing work…

  • You’ve written for a lot of people, how did you first get the trust of someone so they know you can write in their voice? [1 hour]
  • Have you ever had anyone write for you? [1 hour 10 mins]
  • How do you gain the trust of people you write for? [1 hour 13 mins]

TV work…

  • Do you like panel shows? [50 mins]
  • Do you think they’re fairly edited? [1 hour]
  • Are there any you wouldn’t do / wouldn’t do again? [1 hour]
  • Do you prefer performing stand up on TV? [55 mins]

Everything else…

  • A lot of comedians call themselves comedians but they make more money from voiceover work or writing that live performing, so they’d self identify as a comedian but their income would define them another way, how close is your self identity to your actual income identity? [1 hour 30 mins]
  • What’s the biggest mistake you’ve ever made and how did you get over it? [1 hour 32 mins]
  • What are the common misconceptions people have about what you do?
  • What is the most interesting thing you do that nobody else ever seens?
  • Who do you think is the most underrated person in your industry? [1 hour 35 mins]
    • Gavin Webster.
  • When you look back over your career, what memory makes you most happy?
  • What do you think is the biggest problem in the comedy industry and how would you go about solving it? [1 hour 35 mins]
  • What’s the hardest lesson you’ve had to learn as a comedian? [1 hour 36 mins]







Simon Caine is a comedian, author, podcaster, writer and social media manager. He's the host of the Ask The Industry Podcast (iTunes link) , writer of jokes for Twitter and teller of gags on the London comedy scene. He's also the person writing this and it is taking all his willpower not to make a "Simon Says" joke.
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